Dunlop® Protective Footwear (Hevea bv), manufacturer of high quality safety boots and internationally operating, selected Microsoft Dynamics™ AX to optimize their business processes. On their search for standardizing, improved efficiency and improved effectivity, Dunlop® selected Pulse as their implementation partner. Their empathy was the key factor for Dunlop® to select Pulse.

 

Dunlop® has a fragmented automation with different islands within the comapny based on old technologies. Due to their international activities Dunlop experienced a gap between technology and legal compliance. These were, together with the need for more efficiency and more effectivity, the reasons to select a new ERP-solution.

 

Therefore Dunlop® started a selection to find an user friendly Multi-site ERP-solution with international support. At the same time the solution had to offer fully support the specific size curve issues. During the selection period Dunlop® did look further than only the solution. Automation is executed by people so the selection of the implementation partner was an important part of de selection. Reint Van der Meulen, CFO of Dunlop, about this: ”Pulse showed us the best business case because of their empathy in our specific issues. Besides that Pulse is a no-nonsense company.”

 

With the implementation of Microsoft Dynamics™ AX, Dunlop® optimizes their business processes, from purchase until supply. Above all, the centre of gravity is the planning, production and warehouse management. The solution is user-friendly and will quickly be accepted. With Microsoft Dynamics™ AX Dunlop is able to eliminate their island automation and standardize their workflow. At the same time Dunlop possesses the flexibility to benefit from future developments.

 

Van der Meulen about the cooperation: “Pulse and Dunlop have the common goal to achieve a good result. Besides that Microsoft Dynamics™ AX offers us the desired functionality.” Ruud Haring, commercial manager of Pulse shares the vision of Van der Meulen: “Because of the mutual passion and ambition for quality we both have trust in an intensive, but successful implementation project.”

 

Dunlop Protective Footwear has a prominent position in designing, developing, producing and selling high quality safety boots. Our safety boots are sold by a specialized sales organization, under the brand name Dunlop®. Within our product range Dunlop® has developed two materials with specific characteristics, which carries the brand names Purofort® and Acifort®. Dunlop® has a large sales team in the most important countries in Europe, two production facilities and uses three distribution centre’s. The area of distribution is mostly West and South-Europe, North-America, Canada and the upcoming markets in Eastern Europe. Providing excellent service is above all very important to us. More information about Dunlop® can be read here.